Category: Marketing

Inside the mind of Phil M Jones

The 4 GIANT mistakes that are sabotaging your email successes

You already know that first impressions count. But time and time again it is frustrating to see opportunities being lost because people underestimate the power of choosing the right words.  Email as a tool for communication is no different in …

Prospecting in a Pandemic

There has been a lot of talk around the sensitivity of approaching people for new business during these current times. You will inevitably have your own feelings about the viability of prospecting, yet the reality is that businesses still need …

Dig For Treasure In Your Prospects List

We all know we need to “prospect” to find new customers and bring new people into our business, but what really is prospecting? Well, according to Wikipedia, it’s a physical search for minerals, fossils, precious metals or mineral specimens. Basically, …

6 Golden Rules of Rapport

When we set out to influence others, we understand that people almost exclusively do business with people who they know, like and trust. With this in mind, many salespeople gravitate toward establishing trust with their client above all else. The …

10 Giant Lessons From Over 100 Virtual Events in 100 Days

On March 10th 2020 it became evidentially apparent to me that the world was about to dramatically change. And as a professional speaker this meant that I needed to look at my calendar of events for the next 12 months …

How to Get Your Inbox Flooded with Referrals

What’s the No. 1 driver of your future success? The rave reviews of your past and present clients. Ever since ancient societies started trading with one another, sales professionals have been gaining new business from word of mouth. That’s right …

Be the Hero of Your Own Story

So. You have to write a bio… about yourself. Whether or not you like to write, saddling up to become an omniscient third person and pointedly talk about the things you’ve done in your life is no easy task. You …

Presenting Like a Pro

Brilliant communicators and presenters aren’t born talented. They’re usually trained and have spent hours watching good speakers and presenters, carefully picking up on what they consider to be successful techniques and what appealed to them the most. If you learn …

9 Ways to Do Business Like a Grown-Up

At age 12, you might have been able to get away with a lot of silly mistakes, but the world of business is cutthroat and highly competitive. Excuses and denial tend not to be valuable currencies, which is part of …

How to Survive Networking Events

When we’re looking for new business, we often find ourselves in the mysterious world of business networking. Unfortunately, for most of us, attending open networking events is a less-than-enjoyable experience. We all know that to find new customers we must …