Category: Magic Words

Inside the mind of Phil M Jones

The 4 GIANT mistakes that are sabotaging your email successes

You already know that first impressions count. But time and time again it is frustrating to see opportunities being lost because people underestimate the power of choosing the right words.  Email as a tool for communication is no different in …

The 4 Fundamental Points of Influence in Every Communication

With written communication playing an essential role in how you create and progress opportunities, mastering the art of persuasive emails could give you a powerful advantage. Before hitting the “send” button, it is always worth considering your attention to the …

The 3 Critical Ingredients to Communicate with Confidence and Influence Others

With so much uncertainty in the world, helping others to find clarity and confidence in their next steps is more challenging than ever. This emotion-charged reality means that it is our responsibility to tread particularly carefully in our conversations with …

10 Giant Lessons From Over 100 Virtual Events in 100 Days

On March 10th 2020 it became evidentially apparent to me that the world was about to dramatically change. And as a professional speaker this meant that I needed to look at my calendar of events for the next 12 months …

Exactly What to Say – COVID-19 Edition

Dear friends, This is me sharing some MAGIC WORDS to help you know EXACTLY WHAT TO SAY in these uncertain times… I am not sure if it’s for you, but would you mind staying in your house so we can …

How to Get Your Inbox Flooded with Referrals

What’s the No. 1 driver of your future success? The rave reviews of your past and present clients. Ever since ancient societies started trading with one another, sales professionals have been gaining new business from word of mouth. That’s right …

The Illusion of Choice

My favorite part of the sales process, and one at which I take great pleasure in succeeding, is closing the order. You’ll often hear me say that the sales process is all about control and steering your prospect through the …

The Big Ask

We all know that clients referred from an existing customer are the ideal way to win new business, but I regularly get asked how to request referrals. Today I’ll share with you a tried, tested, and proven formula. Rule 1 …

Negotiating for Success

Business may be simple, but you can’t say it’s easy. You typically achieve the difference between average and great in the last 10% of the sales process, which is quite often the time when people give up. The ability to …

Magic Words: Increase Your Average Transaction Value

If you sell a quantity of anything or have packages and bundles in your offering, then you may not be aware that there is a simple set of words that you could be using that helps your buyer to choose …